Advance your business with the Georgia Entertainment PR Alliance
The Georgia Entertainment PR Alliance provides public relations, branding, traditional and social media, and creative services for entertainment-industry clients operating in Georgia and the Southeast.
We combine senior-level expertise with trail-blazing thinking to build brands, strengthen reputations and grow businesses.
We help companies of all sizes and types advance their business objectives. Our single focus is always our clients -- YOUR success is our success. GEPRA breaks the agency mold with our collective format - we pool our diverse expertise and talent to provide our clients the perfect solution, every time.
Our Team of Senior-Level Professionals
As a go-to source for the entertainment industry in Georgia and the Southeast, we couple polished know-how with trailblazing thinking to build brands, strengthen reputations and grow businesses. Our alliance of senior-level experience and expertise shapes the way people connect with the world, and we want to work with you.
Mitch Leff brings almost 30 year of public relations expertise to GEPRA. With expertise in business, consumer products, sports marketing and entertainment, he’s provided PR services to clients in Georgia and across the nation. At Turner Broadcasting, he led public relations efforts for the company's education division, Turner Learning. He worked across all of Turner’s entertainment properties, including Turner Classic Movies, TNT, the Cartoon Network and Turner South. His favorite made-in-Georgia film is Captain America: The Winter Soldier! Mitch’s superpowers include the uncanny ability to match every client’s story to media that will make a difference in their business! Call Mitch at (404) 861-4769, email him at firstname.lastname@example.org, or learn more about his services at www.leffassociates.com.
Melissa Sanders has nearly 20 years of experience in public relations for the entertainment industry in markets including Atlanta, New York City and the San Francisco Bay Area. You may recognize her work that has touched clients such as John Driskell Hopkins (Zac Brown Band), Yo-Yo Ma and Kevin Spacey, to the New York Philharmonic, Atlanta Symphony Orchestra and Green Music Center, to the Atlanta Falcons, MasterCard and Turner Broadcasting. One of her favorite made-in-Georgia shows is “The Walking Dead.” Her superpower is storytelling, which results in successfully connecting you with an engaged audience across an array of platforms. Call Melissa at (404) 909-6726, email her at Melissa@TadpoleComm.net, or learn more about her at www.tadpolecomm.net
Nicholas Wolaver brings more than 19 years of communications experience to GEPRA. His work related to entertainment includes independent film publicity, promotion of Seed & Spark fundraising, celebrity media tours and special events. You might also recognize his results (and crisis management work) for the $39.5 billion global theme park industry or several local venues including Stone Mountain Park. His favorite made-in-Georgia film is Manhunter, and Nick's PR superpower is no-stone-unturned media relations. Call Nicholas at (678) 358-7476, email him at email@example.com, or learn more about his services by clicking on the link below.
Jennifer Jiles brings more than 20 years of communications and editorial experience to GEPRA. She is an award-winning strategic communicator who has held senior level positions and consultancies with several corporations and organizations. Her versatility includes serving as script writer and producer of numerous live productions featuring celebrity participants. Jennifer’s entertainment experience extends to working as a consultant and writer for the renowned Jazz at Lincoln Center, a constituent of New York’s Lincoln Center for the Performing Arts (2011-Present). She recently served as a script consultant for the upcoming film “Order of Rights.” Her favorite made-in-Georgia film is Driving Miss Daisy. Jennifer’s superpower is using fresh ideas and strategic communication to help clients achieve their goals. Call her at 404-915-4283 or reach her by email at firstname.lastname@example.org.
Kim’s 25+ years in PR/marketing include promoting sold-out shows for Lily Tomlin at the Alliance Theatre. At the Atlanta History Center, she produced video tours and handled exhibit promotion during the Olympics. And she worked with budding video production professionals, chefs and designers at over a dozen Art Institutes campuses. Her favorite made-in-Georgia film is “Sully” – the NTSB scenes were filmed at Gwinnett Technical College while she was executive director of communications. Kim’s superpowers include the ability to create stories that really connect with audiences. Call Kim at (678) 644-9042, email her at Kim@KimResnikcommunications.com, or learn more about her at www.linkedin.com/in/kimresnik.
Sarah Douglas’ communications career began in 1997. Her work related to film/entertainment includes coordinating and promoting events with high-profile individuals. You might recognize her other work with The Walker School or All About Developmental Disabilities (AADD). Her favorite made-in-Georgia film is Kill the Messenger, in which her daughter played lead-actor Jeremy Renner’s youngest child. Her superpower is telekinesis: the power to bring stories and reporters together. Call her at (678) 521-5289, email her at Sarah@sdcllc.net, or learn more about her services at www.linkedin.com/in/sarahwdouglas.
Terri Grunduski brings 24 years of PR, Marketing and Community Relations experience to GEPRA. Her film/entertainment related work includes working as a Public Relations Manager/Publicist at Turner Broadcasting, as well as Manager of Community Relations for two Atlanta-based professional sports teams--the Atlanta Thrashers (1999-2004), and the Atlanta Falcons (2004-2006). You might recognize her event/PR work with the family foundations of former NFL Coach (now UCLA Coach) Jim Mora, former MLB pitcher Ryan Dempster, or work with Kids & Pros, a charity run by NFL Alumni Buddy Curry and Bobby Butler. Her favorite made-in-Georgia film is Remember the Titans, shot in Atlanta/Covington/Rome, GA. Her superpower is helping an individual or company find their passion and channel that passion to help their business succeed. Email Terri at email@example.com, or learn more about her services at www.grunduskigroup.com/2015/06/terri-grunduski.
Leaders and innovators rely on Kay Pinkerton to craft powerful words, target the right people and achieve big results. Kay is an award-winning communicator skilled in strategic planning, account management and team leadership. She achieves results with public relations; local, national and global media relations; marketing communications and branding; research; digital media and more. Kay has worked with clients in the entertainment, technology, energy, professional services and non-profit industries. Her extensive portfolio includes Regal Entertainment Group and the George W. Bush Institute. Kay is gifted at translating complex information into compelling stories that grab the attention of reporters, editors and analysts. Her networking abilities, and respect for the journalist's craft, have resulted in strong media relationships and targeted story placements. Her superpower couples artist with analyst. Her favorite made-in-Georgia film is the blockbuster Hunger Games. In her spare time, Kay volunteers with the American Red Cross public affairs team. Call Kay at (972) 754-0346, email her at Kay@PinkertonPR.com, or meet her at www.pinkertonpr.com/kay-pinkerton.html.
Debbie Fitzgerald has 22 years of PR experience in Los Angeles and Atlanta, and more than nine years of entertainment industry experience. Her entertainment-related work includes promoting actors in the commercial department at William Morris Agency and PR and media relations stints with the following: domestic and international television programs, Philippine Animation Studio, comic book companies, an independent film during its fundraising phase, an annual Atlanta film tour stop, and producers at conferences like NATPE and MIP-TV. Debbie’s favorite made-in-Georgia film is The Blind Side. Her superpower: predicting what will be in the news tomorrow. Call Debbie at (770) 887-6060, email her at firstname.lastname@example.org, or learn more about her services at www.fitzgeraldpr.com.
Donna Fleishman, Brand Strategist & Protector public relations. Brings 30+ years experience to GEPRA. Donna has handled clients in entertainment including celebrities, events, sports and music venue marketing, ticketing and film festivals. You might recognize her from her success in handling the opening of Georgia Aquarium, when more than 300 media from around the world attended. Her favorite made-in-Georgia film is The Blind Side. Her superpower is using commas in all the right places. You can reach her in Atlanta at (770) 241-8252 or email her at email@example.com
With more than 20 years of experience in the entertainment industry, Gina is a creative, strategic and results-driven communications leader. Prior to opening GEM PR, Gina was VP of publicity at Turner Broadcasting, where she served in a key role in the evolution of 3 major networks. She led the re-launch of TBS into comedy; led the expansion of TNT into more original programming; and served on the leadership team that built TCM into a lifestyle brand. Her superpower: the ability to see around corners.
Rachel Peavy’s brings 15 years of communications experience to GEPRA. Her work related to entertainment includes independent documentary film publicity, most recently for Hotel Clermont about the now re-modeled hotel property on Ponce De Leon Ave. You might recognize her other work promoting Atlanta through the Atlanta Convention & Visitors Bureau, the theme park industry through International Association of Amusement Parks & Attractions (IAAPA) and local attractions including Georgia Aquarium. Her favorite made-in-Georgia film is Ant-Man. Her superpower is the ability to take on the “voice” of her clients – be it through storytelling, speech writing or pitching. You can reach Rachel at firstname.lastname@example.org and learn more about her at www.rachelpeavy.com.
With more than 20 years’ experience, Greg Euston is a senior corporate communications and public relations executive who provides strategic counsel and goal-oriented programs to his clients. His experience includes a wide range of client assignments in arts & entertainment (including pop culture convention Dragon Con and The Atlanta Opera), corporate reputation and brand building, and traditional business-to-business programs. Call Greg at (404) 775-0285, email him at email@example.com, or learn more about his services at www.mcgraweuston.com and Linkedin.com/company/mcgraw-euston-associates/.
Donna Feazell brings 30+ years of Marketing, and Community Relations experience to GEPRA. Her film/entertainment related work includes managing marketing, advertising, and game presentation for the Atlanta Hawks (1985-2005), as well as directing their community outreach through the Atlanta Hawks Foundation. You might recognize her recent event/pr work with family and youth foundations including former MLB pitcher Ryan Dempster, NFL Alumni, Buddy Curry and Bobby Butler, with Kids and Pros, former Pro Cyclist, Robin Farina, with the Women’s Cycling Association, and the Georgia Interscholastic Cycling League. Her favorite made-in-Georgia film is The Blind Side, shot all around the Atlanta area. Her superpower is a Firestarter - lighting the spark of clients to extend their mission and passion to others. Call Donna at (404) 290-1929, email her at firstname.lastname@example.org, or learn more about her services at www.grunduskigroup.com/2013/02/donna-feazell.
Tacey Derenzy brings 30+ years of public relations and communications management experience to GEPRA. Her award-winning work related to entertainment includes US Navy and local cable commercial production, as well as the more recognizable California Smokefree Bars campaign for the California Department of Health Services. Other PR efforts include change management, spokesperson coaching, and media relations for the California Public Employees’ Retirement System and the American Red Cross. Her favorite made-in-Georgia film is The Hunger Games, and Tacey’s PR superpower is the ability to generate a treasure of creative ideas in a single brainstorming session. Learn more about Tacey by clicking on the link below.
Services We Offer
GEPRA provides public relations, branding, creative services, and media relations for all facets of the entertainment industry in Georgia and the Southeast.
Messaging & Positioning
We specialize in exposure, relationships, and reputation building. Our public relations and marketing specialists will give your business that extra adrenaline you want with all creative aspects of any project, large or small scale. Count on our team to partner with you and help you succeed.
Communications Strategy & Planning
It's all about a cohesive plan - and we deliver impactful, sophisticated results to each and every one of our clients, making them stand out in the creative world. We are smart, we are fast, and we get the job done just how you envisioned. See how our services can truly benefit you today.
Our integrated marketing services are best-in-class. Our services enable your business to grow and help increase your exposure in your business vertical. We begin by working with you to define project goals that focus on reach, engagement, and conversion. We then map out a plan to achieve these goals. This is what we live for: merging creativity and technology in a way that brings your business more success than you ever thought possible.
Georgia Entertainment Public Relations Alliance worked with DreamHack to create and implement a public relations program to debut DreamHack Atlanta, a digital gaming festival attracting esports enthusiasts, gamers and fans. The event was held July 21-23, 2017, in downtown Atlanta at the Georgia World Congress Center. The 24 hour-a-day festival weekend featured all things gaming under one roof and was jam-packed with nearly $1 million in pro esports tournaments, collegiate matches, world famous LAN party, cosplay championship, panels, art, activities, expo, live music and more.
The strategy focused on media relations and positioning designed to increase awareness of the event (and meet attendance expectations) among a broad, general audience locally and regionally. We introduced, positioned and launched the festival in Atlanta; and achieved more than 75 stories across local, regional and national media. DreamHack Atlanta was a great success brining in nearly 25,000 visitors from a total of 48 states and 25 countries, which exceeded attendance expectations by at least 5k. Total unique viewers on Twitch reached more than 12 million.
GEPRA also worked on DreamHack Denver and DreamHack Austin, and will welcome DreamHack Dallas in 2019!
DeKalb Entertainment Commission
GEPRA helped the DeKalb Entertainment Commission promote its expertise as a localized professional resource for film and entertainment companies. We provided brand development that included their logo and website design, mission statement, and brand launch. We also positioned them as a leader in local government-film industry engagement. Our branding expertise and in-depth knowledge of the ins-and-outs of Georgia’s film industry helped them launch their service in a way that generates awareness of their role as a leader for other counties in the state.
Imagine the colorful pageantry and excitement of 35,000 costumed fans of all ages enjoying a Memorial Day Weekend convention celebrating gaming (video, board games, live action role play), music, anime costuming (cosplay), comics, visual arts and voice acting -- and that’s MomoCon!
Our research showed an opportunity to increase media coverage and awareness over prior years. With that as a goal, GEPRA created a strategy focused on earned media relations and social media designed to raise event awareness among a broader general audience. Our efforts contributed to an increase of more than nine percent in attendance and reached an earned media audience of more than five million.